About Us

We understand what customers want and have developed a methodology and approach that ensures our clients get the maximum benefit from working with us.

Our four specialist areas are:

We deliver market leading solutions for our clients and have developed a proprietary ‘Lifecycle Methodology’ that ensures all aspects of the customer journey are optimised for the provider and its customers with the right balance between innovation and function.

The Client Lifecycle Approach

Black Swan Partners help operators optimise their client lifecycle to increase customer numbers, improve lifetime value and lower cost of acquisition by breaking down a client’s proposition into all customer touchpoints, as demonstrated in the image below:


Lifecycle Approach

Want to read more about our work and team?

Check out our case studies, white papers, the background on the Directors and our preferred partners.